What your online avatar can reveal about your personality

January 10, 2015 2:31 PM

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More communication among individuals is occurring online, and often between individuals who do not know each other offline. Researchers at York University are looking to understand the potential impressions and their limitations of those we meet in a digital context. In a study published in Personality and Social Psychology Bulletin, the researchers specifically looked at what personality traits are conveyed by a user's avatar.

An avatar is typically an image that represents the self in a virtual world, ranging from simple drawings (e.g., Mii characters on Nintendo Wii) to detailed three-dimensional renderings of characters (e.g., World of Warcraft). Avatars allow individuals to express, or suppress, various physical or ps...

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