Why Are The Girl Scouts Getting Into the Sugar Bomb Beverage Business?

September 25, 2014 1:26 PM

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Why Are The Girl Scouts Getting Into the Sugar Bomb Beverage Business?

The beverage industry's got a growing public relations problem. Soda sales are dropping as more folks realize just how bad for us this stuff is. That's why Coca-Cola, PepsiCo and the Dr Pepper Snapple Group just announced that they're going to voluntarily reduce the calories in their sugary drinks by offering smaller portions and more low-and no-calorie options. The obesity epidemic is not only widening our children's waistlines, it's shortening their childhood, too. It turns out that being overweight is one of the greatest risk factors driving the dramatic rise of early onset puberty, forcing pre-teen girls to cope with physical changes they're not emotionally equipped to handle.

Those prematurely raging hormones also impair our children's impulse control, making them easy prey for marketers. Food and beverage companies have made a fortune by encouraging kids to practically eat and drink themselves to death, and sugary beverages are a major culprit. According to a recent Har...

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