Wal-Mart support of gay rights turns on business

April 2, 2015 11:05 AM

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Wal-Mart support of gay rights turns on business

CHICAGO (Reuters) - The chief executive of Wal-Mart Stores has emerged as an unlikely voice for gay rights after the Arkansas state governor heeded his call on Wednesday to reject a much-criticized bill.

But the decision by Doug McMillon to speak out against the "religious freedom" bill reflects more than a decade of evolving policy by the retailer on the issue of gay and lesbian rights, and follows a pattern of taking stands on some social issues when it makes business sense to do so.

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