(VIDEO) IPTV Even Better Than Mobile For Music's Vevo

September 11, 2014 10:51 PM

11 0

COLOGNE, Germany - Mobile better, IPTV best. That's the equation for music video brand Vevo. Whilst mobile viewing has boomed for the service, which is the modern inheritor of MTV's crown, the lounge is a more engaging space.

"We're pretty well 50/50 (viewed) mobile and other devices," Vevo international SVP Nic Jones tells Beet.TV in this video interview. "But the fastest growing area is on big screens. It completely changes the experience."

Also watch: Watch: Jennifer Hudson dominates 'Hairspray Live' with one powerful number

Read more

To category page

Loading...