UK Conservatives’ Hindi Election Song Is Catchy AND Awkward [VIDEO]

April 24, 2015 6:23 PM

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UK Conservatives’ Hindi Election Song Is Catchy AND Awkward [VIDEO]

In its latest push for maintaining power in the upcoming general election, the United Kingdom’s Conservative Party has released what it says is the country’s first-ever Hindi-language campaign music video.

The song “Neela Hai Aasma” (“The Sky Is Blue”) is targeted to “1.6 million British Indians,” according to the Conservative Friends of India group that produced the video. There are somewhere around 45 million registered voters in the U.K., so the video is a pinpoint effort to win over South Asian vo...

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