Here’s a cool thing I’ve been doing recently. As I film episodes of my YouTube show#AskGaryVee, I also live stream it to anyone who happens to be able to tune in. Those people get a behind the scenes look at what goes into a show, and get to chat with me a bit too. The app I’ve been using? Meerkat. It caught my eye, and I have loved using it so far. Live streaming is something I think is going to be huge, so when I heard Twitter had acquired a new company that does just that, I was intrigued.
Peer to peer live interactions are clearly here, and on the rise. Snapchat dabbled in it with their new chat function that launched about a year ago. Now Meerkat has been getting a lot of press around their new product.