Twitter Gains in Users Aren't Enough to Spur Advertising Growth

April 26, 2016 11:31 PM

33 0

Twitter Inc. drew more users last quarter after a lull, but not quickly enough to lure greater spending from some major brand advertisers.

The company forecast second-quarter revenue that will fall far short of analysts’ estimates, sending shares down almost 15 percent in extended trading. That’s even as Twitter added 5 million monthly active users in the first quarter, for a total of 310 million. Analysts projected 308 million.

Also read: 113 Houston companies make Inc. 5000 list of fast growers

Read more

To category page

Loading...