Twitter Amplify Will Bring Sponsored Video Clips to Your Feed

May 23, 2013 4:04 PM

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Twitter took the stage at Internet Week New York Thursday to introduce a new advertising product for media and consumer brands.

Dubbed "Twitter Amplify," the product allows media brands and their advertising partners to promote television clips on Twitter — think a 5 or 10-second replay from a basketball game accompanied by a short commercial from Ford, or a weather forecast from The Weather Channel followed by an ad for a r...

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