"What's more offensive, a little girl saying f*ck or the f*ing sexist way society treats girls and women?" ask a 6-year-old in a pink taffeta princess dress and tiara in a new video making the rounds on Facebook. In this video, a posse of princesses curse up a storm and call out society's profane treatment of girls and women.
The ad is effective and jarring. It's certainly disturbing to see princesses use the F-word. Especially when we were reared to expect princesses to sing to woodland creatures and demurring wait for their prince. Or lie supine under the spell of an evil enchantress.