Tinder launches its first-ever video ad to promote Bud Light's fake party town

April 3, 2015 1:42 PM

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Tinder users who swipe right when they find Bud's Whatever, USA profile will be able to enter to win an invitation to the beer-soaked weekend (last year's revelry took place in Crested Butte, Colorado).

If they flick through four or five photos, the video will show up. Tinder and Bud Light worked together for the last six months to create ads specifically made for the dating app.

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