Sugary drinks 'warning' posters work: study

October 17, 2014 11:55 AM

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Sugary drinks 'warning' posters work: study

A study of teenagers' purchasing habits found they bought fewer sugary drinks and more water when the signs were up. The most effective sign said it took five miles to walk off the 250 calories in a sugary drink. Public Health England said the study showed simple health messages worked.

Study leader Dr Sara Bleich, associate professor at the Bloomberg School, John Hopkins University, said people do not understand calorie content on its own on a label. "What our research found is that when you explain calories in an easily understandable way such as how many miles of walking is need...

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