Smoking cessation campaign generates 150,000 quitline calls

September 20, 2013 5:04 AM

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Smoking cessation campaign generates 150,000 quitline calls

ATLANTA, Sept. 19 (UPI) -- This year's graphic, emotional ads showing real people living with smoking-related diseases generated 150,000 calls to smoking quitlines, U.S. officials say.

The Centers for Disease Control and Prevention's Tips From Former Smokers campaign -- which ran for 16 weeks, March 4 through June 23 -- produced more than 150,000 additional calls to (800) QUIT-NOW, which links callers to their state quitlines.

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