How Sharknado Transcended Its Genre And Became A Pop Culture Phenomenon

July 30, 2014 9:48 AM

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How Sharknado Transcended Its Genre And Became A Pop Culture Phenomenon

Last summer, a tornado of sharks rocked our world: Ian Ziering and Tara Reid became action stars (sort of), #Sharknado became a social media sensation, and the third airing of the movie saw 2.1 million viewers, making it the most-watched encore for an original movie in Syfy history. And now, because of all this success, the world is anxiously awaiting Sharknado 2: The Second One. It’s premiering tomorrow night, and you can expect flying limbs, quotable one-liners, Tara Reid doing her best to channel Rambo, and, of course, giant, monstrous great white sharks tearing through Manhattan.

Campy creature features have always been around, but Sharknado has transcended that niche audience and become a global phenomenon. Would The Wasp Woman (Roger Corman,1959), The Giant Claw (1957), or Attack of the Giant Leeches (1959) have become international blockbuster hits with the help of DVRs, ...

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