It is not always a good thing to launch two genre-related films within a week of each other but it might actually help "Scary Movie 5."
Sure, it is a spoof but with the success of "Evil Dead," it could be the prefect one-two punch. Go to see them back-to-back. What a way to spend a day by getting scared and then poking fun of those things that just made you that way. Oh, the opposite would be true if the viewing pattern is switched....
Also read: Apple now taking film and TV pitches