The production, which stars The Producers co-stars Lane and Broderick, has already taken in millions at the box office and plays a limited 18-week engagement through Jan. 4, 2015.
In celebration of opening night, the production will be featured on Branded Cities' digital Times Square billboard on the Thomson Reuters building. From 5:30-10:30 PM EST, the billboard will feature Broadway audience engagement by live-streaming select selfies and photos taken by fans of the product...
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