'Ride Along' Success Matters Because It's Not Surprising

January 21, 2014 1:48 PM

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'Ride Along' Success Matters Because It's Not Surprising

The best part of the $48 million four-day debut for Tim Story’s Ride Along isn’t how much money it made or even that it was the top grosser for the weekend. The best part isn’t that it officially announces that Kevin Hart is a comic movie star while reaffirming Ice Cube’s box office draw, or that the film has created a relatively cheap new franchise for Universal (a division of Comcast Comcast) by nearly doubling its $25m budget in its first four days. All of those things are worthwhile and to be celebrated. The most important aspect of Ride Along‘s breakout success is that everyone saw it coming.

I don’t generally do explicit “weekend box office preview” pieces at this time (mostly due to time constraints), but there are plenty out there who do. And if you had read them going into the weekend, pretty much every single one had predicted Ride Along to open anywhere from $25 million to $40 mill...

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