Retail Chatter #8

October 29, 2014 3:21 PM

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Retail Chatter #8

From sneakers to leggings to hoodies to T-shirts and drop crotch pants, these are all items that have become staple pieces in most luxury brands collection, season after season. We've all seen this trend before, and thought that perhaps it would be gone by now, but instead, it has now become a lifestyle trend. Right now in stores these categories are responsible for most of the designers sell- thru business.

Stella McCartney's collaboration with Adidas since it launched in 2004 has grown to seven hundred ninety point of sales worldwide ten years later, and Lululemon, despite its controversy, was the first to seize the opportunity with the active wear trend in a big way. Sales increase from 2008-2013 top...

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