Ratings: another record for Super Bowl

February 4, 2014 4:27 AM

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Ratings: another record for Super Bowl

“Big-event television is a great way for people to have a communal event, to talk about it socially and to talk about it as a group,” said Bill Wanger, executive vice president for programming and research at Fox Sports. “You see that in the Super Bowl numbers of the past four or five years. They’ve just gone up to a different level.”

The game also set standards for the most-streamed sports event online and, with 24.9 million tweets, the biggest U.S. live TV event on Twitter.

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