Pro-pot activists launch first U.S. 'Consume Responsibly' campaign

September 17, 2014 6:47 PM

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Pro-pot activists launch first U.S. 'Consume Responsibly' campaign

DENVER (Reuters) - Taking a cheeky jab at a New York Times columnist who had a bad experience with marijuana-infused candy on a visit to Denver, pro-pot activists launched a campaign urging adults to "consume responsibly" in states where the drug is legal.

The Marijuana Policy Project (MPP), the country's largest pot policy organization, opened the drive on Wednesday in Colorado, which, along with Washington state, allows recreational weed sales to adults under a highly regulated and taxed system.

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