PM Modi climbs to 5th place among world leaders' Twitter ranks, as India lumbers into Age of Twiplomacy

June 25, 2014 10:32 PM

24 0

WASHINGTON: India's Prime Minister Narendra Modi has surged to 5th place in the list of most followed world leaders on Twitter amid growing recognition that online social networking has become an indispensable diplomatic and communication tool. In fact, a report on social media engagement of world leaders and governments released on Tuesday by public relations firm Burson-Marsteller has a term for such diplomatic outreach: Twiplomacy.

Recognizing Modi's stated belief in the power of technology and social media to communicate with people, the report says since his election in late May 2014, India's new Prime Minister (who tweets @NarendraModi), at just shy of five million followers, has pushed Turkey's president Abdullah Gul (@cba...

Read more

To category page