Open English sets out to conquer U.S. Hispanic market

April 17, 2015 2:38 PM

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About 300,000 students across the Americas take classes from Open English, an online English-language school based in Miami. In the last eight years, the venture-backed company has conquered Latin America, and now it is officially entering a market very close to home: The U.S. Hispanic market.

Open English announced Thursday night its official expansion to the U.S., bringing its affordable teacher-led instructional model to Hispanics nationwide. The launch, which will start in Miami immediately and then begin to other cities, will be fueled by a national advertising and marketing campaign...

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