How much do Super Bowl commercials really cost?

February 1, 2015 2:31 PM

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It's probably safe to say that many of those tuning in to watch Super Bowl 49 on Sunday will be fans of the New England Patriots or Seattle Seahawks, or at least football in general. However, there are also viewers who will watch for other reasons. The spectacle of the Super Bowl draws all kinds, including those just interested in things like the halftime show or commercials.

Super Bowl commercials are a time-honored tradition of spectacle and expense. Advertisers spend a ton of money putting together their ads, trying to find the perfect balance between actually getting their message across and leaving a lasting impression, usually with over-the-top humor or some level ...

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