Miss Idaho attaches device to bikini, sparks ‘show me your pump’ campaign

July 18, 2014 1:33 PM

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TWIN FALLS, Idaho — The new Miss Idaho has become a big hit on social media and has started a diabetes campaign.

Sierra Sandison was diagnosed with Type I diabetes in 2012 and has spoken about her fear of wearing her insulin pump in public. But during this year’s pageant, she wore it proudly. Now, she’s inspiring people across the country.

Also read: Trust in Social Media Falls—Raising Concerns for Marketers

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