McDonald's hires White House, Kraft alums

September 24, 2015 11:02 PM

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McDonald's hires White House, Kraft alums

LOS ANGELES McDonald's Corp (MCD.N) is beefing up its ranks with political and food company alumni as it works to turn around lackluster sales and recreate the fast-food chain as a "modern, progressive burger company."

The moves come as McDonald's battles changing consumer tastes, intense competition and calls from consumer and public health groups to curb marketing that they say is aimed at children.

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