Mattel sales suffer thanks again to Barbie

April 17, 2015 1:45 AM

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Struggling US toymaker, Mattel, saw its sales drop for a sixth consecutive quarter as the appeal of its iconic Barbie doll continued to wane.

Net sales fell by 2.5% in the three months to March from a year ago, while global sales of Barbie fell 14% in the same period.

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