Marc by Marc Jacobs Will Officially Close

March 23, 2015 8:19 PM

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After last week's rumblings that Marc Jacobs would discontinue its freestanding secondary line, folding it into the overall brand, the designer himself has confirmed the plan to Women's Wear Daily. According to Jacobs, the decision to intermingle the two reflects the increasingly high-low scope of fashion today. “The intention now is no different than when Robert [Duffy] and I started Marc by Marc Jacobs or Marc-no-Jacobs,” he said. (The latter was what the two jokingly called the label at the outset.) “We believed that fashion could exist at lots of different prices. It could be flip-flops for $30, a well-priced T-shirt; there could be an honesty and integrity in different types of clothes."

"It wasn’t supposed to be a second line or the poor-relative-of. I’m sitting here in a $2,000 cashmere/silk sweatshirt hoodie that we’ve made for 15 years and Adidas track pants and a cotton shirt from American Apparel, and I have a Prada fur coat upstairs," Jacobs added. "On a daily basis I will we...

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