A Letter to AirBnB's CEO, With Love, From Georgia O'Keeffe

July 19, 2014 12:47 AM

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A Letter to AirBnB's CEO, With Love, From Georgia O'Keeffe

I don't very much enjoy looking at logos in general. I know too much about them. I take them apart and see the curves and shapes, the essence for what they are, not the emblems that are imbued with their sexualized similarities. I like your use of Belo. The upturned heart, as some have said it looks like, which reminds us that we'll eventually find ourselves in the right place again.

I understand B., running a business, much like running a life, with the intent to create, is one of abstraction. The operations of this "shared economy" go on without you once you've employed your men and women, but the essence of the body -- corporal or incorporated -- lives on. The shared economy ...

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