Knowledge of cancer risk can increase usage of sunscreen

July 3, 2014 7:03 AM

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Knowledge of cancer risk can increase usage of sunscreen

Recent studies see health professionals discussing how best to deliver the sun protection message, July 3, 2014. — AFPNEW YORK, July 3 — A study from the University at Buffalo in New York suggests that fear of developing skin cancer is the driving force behind sunblock use, more so than existing statistics reflecting the likelihood that it will happen.

Marc Kiviniemi, lead researcher and assistant professor of community health and health behaviour, used the data collected during a US study by the National Cancer Institute that involved approximately 1,500 participants.

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