Jeff Bezos' Letter To Shareholders: 'Don't Just Swipe Right, Get Married (A Lot)'

April 24, 2015 4:25 PM

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Jeff Bezos probably doesn’t use Tinder. But in giving “marriage” advice in his annual letter to shareholders on Friday, the Amazon.com Amazon.com chief advised his company’s followers to latch on to his business because it’s found love in so many places.

“A dreamy business offering has at least four characteristics,” he writes. “Customers love it, it can grow to very large size, it has strong returns on capital, and it’s durable in time–with the potential to endure for decades. When you find one of these, don’t just swipe right, get married.”

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