We've been digging bearded men long before The New York Times declared facial hair fashionable. There's just something about a well-groomed guy that makes us stop and stare. But we also notice when there's a hair askew, or the not-so-sexy way scruff feels when our faces come into contact.
Luckily, there's a product to help with that and it's called beard oil. Packed with conditioning ingredients like jojoba oil, grapeseed oil and argan oil, Dove Men+Care hair expert Jason Schneidman believes it is essential for maintaining facial hair.