GOING BIONIC: DISTRIBUTING INDEPENDENT FILMS INTERNATIONALLY – “THE LEGO MOVIE”: A BLUEPRINT FOR SUCCESS

February 18, 2014 4:30 PM

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GOING BIONIC: DISTRIBUTING INDEPENDENT FILMS INTERNATIONALLY – “THE LEGO MOVIE”: A BLUEPRINT FOR SUCCESS

Welcome to Going Bionic #199. Today we’re going to analyze The Lego Movie, which just became the single highest-grossing motion picture ever to be released Presidents Day Weekend. The picture earned $50,015,000 on 3,775 screens from Friday through Sunday, and $63,515,000 when including Monday, giving it a $143,818,000 domestic total since its release.

The film also won its opening weekend by earning $69,050,279, also on 3,775 screens, which is a healthy $18,291 per screen average. Thus, not only did The Lego Movie set the record for Presidents Day Weekend, but it also enjoyed the second-highest grossing February opening in history. Only The Passi...

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