Getting In the Mood: What 'Fifty Shades of Grey' Means to Adult Retailers

February 12, 2015 11:27 PM

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Say what you will about Fifty Shades of Grey--it's had an undeniable impact on the economy of sex.

E.L. James' best-selling trilogy first hit bookstands in 2011. As the series increased visibility into the world of BDSM (loosely translated: bondage/discipline, domination/submission, sadism/masochism), it also brought in sex toy customers. Lots of them, in fact.

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