Fun — not winning — essential to keep kids in sports

July 10, 2014 9:21 AM

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Fun — not winning — essential to keep kids in sports

That whole idea of winning ... well, it seems like it's overrated when it comes to what determines whether kids are having fun playing sports, a new study suggests. And perhaps surprisingly, getting "swag," or cool medals or jerseys, isn't that big a deal either.

The No. 1 reason that kids drop out of sports is because it's no longer "fun," says the new study from the Milken Institute School of Public Health at George Washington University in Washington, D.C. The study, published Thursday in the Journal of Physical Activity & Health, homed in on the factors ...

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