‘Frozen’ Passes Barbie as Holiday’s Most Popular Girls Toy

November 26, 2014 5:20 AM

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‘Frozen’ Passes Barbie as Holiday’s Most Popular Girls Toy

Frozen merchandise is the most coveted toy for girls this holiday season, knocking Barbie from the number one position for the first time, according to a survey from the American National Retail Federation.

About 20 per cent of parents plan to buy “Frozen” gifts for their daughters, the Washington-based trade group found in its annual study. Barbie, which was chosen by 17 per cent of parents this year, had been the top pick throughout the list’s 11-year history. Lego toys were the most popular choice f...

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