‘Frozen’ Passes Barbie as Holiday’s Most Popular Girls Toy

November 26, 2014 5:20 AM

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Frozen merchandise is the most coveted toy for girls this holiday season, knocking Barbie from the number one position for the first time, according to a survey from the American National Retail Federation.

About 20 per cent of parents plan to buy “Frozen” gifts for their daughters, the Washington-based trade group found in its annual study. Barbie, which was chosen by 17 per cent of parents this year, had been the top pick throughout the list’s 11-year history. Lego toys were the most popular choice f...

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