Financial Education: Accounting Giant PwC Pledges $30 Million to Study Financial Literacy Programs

April 6, 2015 11:00 AM

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Financial Education: Accounting Giant PwC Pledges $30 Million to Study Financial Literacy Programs

Those who oppose integrating financial education into our nation’s classrooms have long argued money lessons don’t actually change behavior. Slowly, evidence to the contrary is emerging. But much more proof is needed before personal finance will be taken as seriously as math, science, or history.

That line of thinking underlies a new $30 million commitment from accounting powerhouse PwC, which in 2012 launched its Earn Your Future program, designed to help educators gain the tools and knowledge they need in order to teach kids about money. PwC pledged $100 million worth of service hours from...

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