FEATURE-Reality TV burnishes image of the neighborhood pawn shop

April 4, 2015 7:43 PM

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AUSTIN, Texas, April 4 (Reuters) - After centuries on the fringe of consumer finance, the neighborhood pawn shop is pushing its way toward the mainstream, thanks to the power of reality television and the long arm of government regulation.

The History Channel's hit show "Pawn Stars," featuring a Las Vegas shop run by three generations of the quirky but endearing Harrison family, has helped transform the image of the pawn shop, portraying it as a fun place to do business and discover one-of-a-kind buys.

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