'Expensive' Placebo Drug May Alter Our Perception Of How Well It Actually Works

January 29, 2015 5:18 AM

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The most expensive treatments are oftentimes touted as the most effective.

Researchers at the University of Cincinnati in Ohio worked to see if patients with Parkinson's disease would perform better on two different types of drugs--one that was quite more expensive. Study results showed that the patient's perception of the cost of the drug could actually affect how well th...

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