E-cigarette TV ads reaching more kids, teens, study finds

June 3, 2014 12:35 PM

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E-cigarette TV ads reaching more kids, teens, study finds

Cigarette advertisements have been banned from American TV since 1970, but e-cigarette commercials are now targeting an increasing number of kids and young adults.

That’s according to a new study, printed in the journal Pediatrics, which found a dramatic increase in the number of e-cigarette commercials airing on young-adult-friendly networks including Comedy Central and VH1.

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