Disney's 'Cinderella' taps grown women and their purchasing power

March 11, 2015 7:33 PM

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Disney's 'Cinderella' taps grown women and their purchasing power

LOS ANGELES (Reuters) - Fairy tales and frothy princess gowns might be the perfect draw for kids, but with Walt Disney Co.'s retelling of the "Cinderella" story, the grown-ups might find themselves doing the fantasizing.

British director Kenneth Branagh has taken the fairy tale that Disney's 1950 animated film made famous and turned it into a live-action spectacle. Stars include Lily James as Cinderella, Richard Madden as her Prince Charming and Oscar winner Cate Blanchett as the glamorous, wicked stepmother.

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