Disney CEO Bob Iger talks 'Star Wars,' overall company strategy at Variety event

December 11, 2014 3:00 PM

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Disney CEO Bob Iger talks 'Star Wars,' overall company strategy at Variety event

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Disney isn't ready to completely reinvent the way it gets its movies and TV shows in front of audiences or merchandise in the hands of consumers. But Walt Disney Co. chief Bob Iger has a few ideas in mind that could impact the company's bottom line in the not-too-distant future.

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