DirecTV ends ad campaign with Rob Lowe

April 7, 2015 9:00 PM

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Viewers of the NCAA men’s basketball tournament know by now that handsome actor Rob Lowe has DirecTV and his alter egos - an array of neurotic losers, scary loners and outright degenerates - have cable.

DirecTV has ended the popular and highly effective ad campaign, moving on to a new series of spots last weekend that feature Sports Illustrated swimsuit issue cover model Hannah Davis and a talking horse. That’s sad news for fans of Lowe’s ads, but perhaps good timing for the El Segundo-based satell...

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