Couric and Gumbel perplexed by technology (again) in Super Bowl ad

January 26, 2015 7:53 PM

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Back in 1994, Katie Couric and Bryant Gumbel had a discussion about the Internet which now serves as one of the funniest video time capsules you will ever watch. The two Today Show anchors were utterly confused by the "@" symbol, computers, and the information super highway.

In 2015, BMW is stymieing the pair once more, but this time to sell electric cars. USA TODAY's Ad Meter talked to Couric and Gumbel about the 60-second spot, which will air during the first quarter of Super Bowl XLIX. The duo are driving in BMW's i3, an electric vehicle made primarily of carbon fibe...

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