As cost of sugary drinks go up, sales go down

November 15, 2013 1:09 AM

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As cost of sugary drinks go up, sales go down

Raising the cost of high-calorie beverages by a few cents — and highlighting calorie content in places where they are sold — decreases sales, a new study shows.

This research comes after much discussion in recent years about trying to combat the nation's obesity crisis by adding extra taxes to the cost of sugar-sweetened beverages, sometimes called a "soda tax."

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