The Coca-Cola Co has bankrolled researchers to promote a new mantra of staying healthy -- exercise more and worry less about dropping calories, according to a New York Times report published Sunday. Last year, the 129-year-old company provided as much as $1.5 million to the Global Energy Balance Network (GEBN) for its launch, and encouraged scientists to endorse the idea of working out more instead of shunning soda and fast food as a means to staying healthy, the report added.
Over time, various studies have blamed sugary drinks for ailments like obesity and diabetes around the world. A study published in the June edition of the journal Circulation said that more than 180,000 people die every year worldwide due to the consumption of sugar-packed beverages. Of these 25,000...
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