Cinderella Proves There’s Major Girl Power at the Box Office

March 16, 2015 2:27 PM

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Cinderella Proves There’s Major Girl Power at the Box Office

The new Cinderella movie may be less about girl power than romance and the timeless power of great ball gowns, but at the box office over the weekend, the Disney fairy tale proved once again what a force women can be as a movie audience. The film, directed by Kenneth Branagh, was the clear champion of the domestic box office, bringing in $70.1 million and trouncing its competition, the Liam Neeson thriller Run All Night, which only managed an $11 million debut.

Cinderella narrowly edged out its most obvious comparison, Maleficent, which had the added bonus of 3D to make its $69.4 million debut last March. It also, surprisingly enough, bested Branagh’s own Thor, which opened to $65 million in May of 2011. If, in the broadest sense, Disney is making Marvel m...

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