Can Music Change the Way Your Wine Tastes?

April 3, 2015 2:33 PM

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Can Music Change the Way Your Wine Tastes?

Studies show music can influence which wines you buy and how they taste when you’re drinking them. Lettie Teague conducts a few nonscientific experiments of her own

I WENT WINE SHOPPING recently in New Jersey. Bruce Springsteen was playing on the store’s sound system—naturally. The Boss is an inescapable musical presence in his home state. Why not in a wine shop? But maybe because “Glory Days” isn’t one of my favorites (my tastes, Bruce-wise, tend toward “Thund...

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