Budweiser has a new name, and that name is America

May 10, 2016 3:00 PM

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Budweiser has a new name, and that name is America

Let's just get this out of the way quickly because you're probably not going to understand it the first time I say it: Budweiser is renaming its beer "America." The beer Budweiser will henceforth be known as America. When you gingerly lift a tall boy of Budweiser out of your bodega's fridge, what you'll really be lifting is a tall boy of America. Got it? Budweiser, the King of Beers, will now respond only to its new chosen name, America.

America, as you may be aware, is also the name of a country. Budweiser doesn't seem to mind this conflation, and instead seems to view its name choice as something of a patriotic duty. The rebranding is a nod to the 2016 presidential race, Fast Co Design reports, and the cans will reportedly go back...

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