Awkward! Malaysia Airlines launches 'Bucket List' campaign

September 3, 2014 9:40 AM

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Awkward! Malaysia Airlines launches 'Bucket List' campaign

Kuala Lumpur - Malaysia Airlines has changed the wording of an online contest called 'My Ultimate Bucket List' after Internet users derided the campaign as insensitive following two disasters suffered by the airline this year that claimed 537 lives.

A bucket list commonly refers to things one wants to do or see before dying.

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