Although on-demand options are multiplying, television executives still lean on programming schedules

November 28, 2014 4:45 PM

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Amanda Lotz can recall when she would look forward to the launch of a new TV season. Armed with a marker, she would scrutinize TV scheduling grids and entertainment magazines, highlighting promising new shows and old favorites as she often built her evenings around the network's schedule.

Except for special events, Lotz, 40, the mother of two elementary schoolchildren who is an associate professor of communications studies at the University of Michigan, doesn't watch live TV anymore. These days she prefers to binge-watch shows, often on Netflix.

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