Airlines think pink for Breast Cancer Awareness Month

October 13, 2015 2:30 PM

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All that pink you may be noticing onboard airplanes this month is in honor of Breast Cancer Awareness Month, an annual campaign designed to increase awareness about the disease and raise money to eradicate it.

As part of American Airlines’ “Be Pink” program, for example, many employees are wearing pink uniform items and there are pink accents on napkins, menus and boarding passes.

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